With over 15 years of design industry experience, Robert Dawin Pinna specializes in UX, CX, and digital product design. Driven by an entrepreneurial spirit, he excels in solving challenges with pragmatism and enthusiasm. His user-centric approach, developed through extensive user research and design thinking, translates global trends into actionable insights that drive innovation and shape brand identity. With a global portfolio, he effectively partners with clients to solve business goals through design. Based in the UAE, he currently leads the Design Research unit for Emirates NBD.