Praveen Nijhara is the Chief Executive Officer (CEO) of Hansa Research Group, the largest Indian consumer insights & market research organization headquartered in India. In this role, he has developed new lines of business for the company and expanded its global footprint by opening new offices in UAE, Singapore and Bangladesh. As a Market Research & Customer Experience (CX) expert, Praveen has provided strategic consulting to large organizations across sectors where he has helped clients across the globe build customer-centric strategies to maximize business outcomes. He is a globally recognized CX thought leader and keynote speaker and has been named Top 50 Most Impactful CX Consultants.